AllPointsBlog.com has an article that caught my attention. Dell seems to be allowing customers to use Google Earth Pro to track their service calls around the world. I’ve always liked when companies use mapping to help consumers visualize data. The only “problem” with this service is the requirement that businesses that want to utilize this service must buy Google Earth Pro. Since you can’t use Google Earth “Free” in the work place, there isn’t anything Dell can do about it so it is up to the consumer to buy software. Too bad they can’t throw in a copy of GE Pro (maybe they plan to do this). I guess consumers could use such a service at home, but I can’t imagine many needing to track service calls around the world.